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Norman Rockwell Advertising Art

Complete List - 1935 Through 1939


Norman Rockwell advertising artwork was published hundreds of times over the years.

The companies who utilized Rockwell's artwork are legion. Schenley was the major Rockwell advertiser of this period, both in number of works commissioned and works published.

Norman Rockwell's prowess at touching his viewer's emotions was prized not only by magazine art editors, but also by advertisers.

Rockwell's advertising career started in 1914 with a Heinz ad in the Boy Scout Handbook and ended 64 years later in 1976 with Lancaster Turkeys. There may be later published advertising art, but I have been unable to find any.

Scan the list and see how many you recognize.

Want more Rockwell advertisements?

The list of Norman Rockwell advertising art covers several pages.

The list has been split into parts based on the year the Norman Rockwell advertisement was published. The reason is for better organization and better readability.

Please see the Norman Rockwell advertisement artwork on the following pages.

Advertising Overview and 1914 - 1919 Rockwell advertisements,
1920 - 1924 Norman Rockwell advertising art,
1925 - 1929 Norman Rockwell advertising art,
1930 - 1934 Rockwell advertising art,
1935 - 1939 Rockwell advertising art,
1940 - 1944 Rockwell advertising art,
1945 - 1949 Rockwell advertising art,
1950 - 1954 Rockwell advertising art,
1955 - 1959 Rockwell advertising art,
1960 - 1964 Rockwell advertising art,
1965 - 1976 Rockwell advertising art

Feel free to look around.

Norman Rockwell's Advertising Artwork

Each clickable link will connect you to the page dedicated to that particular Norman Rockwell illustration. Each page features a scan and commentary. Enjoy.

1935 Norman Rockwell Advertisements

FebruaryBetter Homes & Gardens
April 6Saturday Evening PostCampbell's Tomato Juice
May 4Collier's
JuneEsquireInterwoven StockingsFather's Day (The Licking)
June 15Saturday Evening PostInterwoven StockingsFather's Day (The Licking)
September 28Saturday Evening Post
December 28Saturday Evening Post

1936 Norman Rockwell Advertisements

JuneAmerican
November 8Time
November 14Collier'sSchenley Distilleries
December 7Time
December 12Collier's
December 12LibertySchenley Distilleries'How Keen Are Your Eyes and Lips?' (Portrait of a Man)
December 26Saturday Evening PostA Christmas Carol (Lionel Barrymore as Scrooge)

1937 Norman Rockwell Advertisements

January 5Collier's
January 9LibertySchenley Distilleries'Have You Eyes That Dream of the Good Old Days?' (Portrait of a Man with White Hair)
January 16Collier'sSchenley Distilleries
January 16New Yorker
February 22LifeSchenley Distilleries'Are Your Lips as Keen as the Colonel's?' (Southern Colonel)
February 13Collier's
February 22Life
March 8LifeSchenley Distilleries'Have You Enthusiastic Eyes? (Man with Soda Gun)
March 13Collier's
March 15LifeSchenley Distilleries'Have You Eyes That Dream of the Good Old Days?' (Portrait of a Man with White Hair)
March 22LifeSchenley Distilleries'Have You Lips That Make Good Resolutions?' (Portrait of a Man Smiling)
March 27Country GentlemanCalumet Baking Powder
April 3LibertySchenleys Cream of Kentucky Straight Bourbon Whiskey (portrait of Frank Buck)
April 10Collier's
April 10LibertyBeech-Nut Gum and Candy
April 12LifeBeech-Nut Gum and CandyWorth Stopping For!
April 19LifeSchenley Distilleries'Are You a Type With Imagination?' (Portrait of a Man)
April 24Saturday Evening Post
MayCosmopolitanBeech Nut CompanyWorth Stopping For (Policeman with Beech Nut Girl)
MayEsquireBeech Nut CompanyWorth Stopping For (Policeman with Beech Nut Girl)
MayRed BookBeech Nut CompanyWorth Stopping For (Policeman with Beech Nut Girl)
May 8 Collier's
May 15LibertySchenley Distilleries'Have You Detective Eyes?' (Portrait of Man with Fedora)
May 17LifeSchenley Distilleries'Have You Eyes That Recognize News?' (Portrait of a News Reporter)
JuneAmerican
JuneEsquireBeech Nut CompanyWorth Stopping For (Policeman with Beech Nut Girl)
JuneLadies Home Journal
June 14LifeSchenley Distilleries'Have You Knowing Eyes?' (Man with Top Hat and Boutonniere)
July 2LifeMovie: Along Came James (Portrait of Gary Cooper)
July 12LifeSchenley Distilleries'Are You the Enthusiastic Type?' (Portrait of Man with Mustache in Profile)
August 9LifeSchenley Distilleries'Are Your Lips as Keen as the Colonel's?' (Southern Colonel)
August 30LifeSchenley Distilleries'Do Your Lips Tell the World You Are Hard to Convince?' (Portrait of a Man)
September 11Collier'sSchenley DistilleriesHave you "the Thinkers's" eyes?
October 4LifeSchenley Distilleries'Have You an Eye for Good Business?' (Young Man Looking Left, Angular Features)
October 9Collier'sSchenley Distilleries'Have You the Thinker's Eyes?' 'Are You the Thoughtful Type?' (Man Resting Chin on Fist)
October 23LibertySchenley Distilleries'Have You the Earmarks of a Wonderful Host?' (Portrait of Man in White Tie)
NovemberReader's DigestReader's DigestWorld of Charles Dickens
November 1LifeSchenley Distilleries'Have You Eyes Like Frank Bucks? Seeking Happy Adventure?' (Portrait of Frank Buck in Safari Gear)
November 6Collier'sSchenley Distilleries'Have You Eyes Like Frank Bucks? Seeking Happy Adventure?' (Portrait of Frank Buck in Safari Gear)
November 8Life
November 20Liberty Schenley Distilleries'Have You Eyes Like Frank Bucks? Seeking Happy Adventure?' (Portrait of Frank Buck in Safari Gear)
November 22LifeSchenley Distilleries'Have You the Eyes of a Great Entertainer?' (Portrait of James Barton)
December 4Collier's
December 13LifeSchenley Distilleries'Are You the Artistic Type?' (Portrait of Dean Cornwell)
December 18LibertySchenley Distilleries
December 27LifeSchenley Distilleries'Are Your Ears Sensitive to Applause?' (Portrait of Jack Buchanan)

1938 Norman Rockwell Advertisements

January 22LibertySchenley Distilleries
February 5Collier's
February 19LibertySchenley Distilleries'Are Your Ears Sensitive to Applause?' (Portrait of Jack Buchanan)
February 19The Motion Picture HeraldMovie: The Adventures of Marco Polo (Gary Cooper as Marco Polo)
March 5Collier'sSchenley Distilleries'Have You the Eyes of One Who Knows How to Make a Hit?' (Portrait of Harold Arlen)
March 19LibertySchenley Distilleries'Have You the Eyes of One Who Knows How to Make a Hit?' (Portrait of Harold Arlen)
April 2Collier'sSchenley Distilleries'How Much Talent Can Be Read in Your Face?' (Portrait of Watson Barratt)
April 9Saturday Evening PostGreen Giant...And Then Ma, or Grandma Brought 'Em In (Country Boy Eating Corn)
April 18Liberty
April 30Collier'sSchenley Distilleries'Has Your Face These Marks of Merit?' (Portrait of Glenn Anders)
May 14LibertySchenley Distilleries
June 25Collier's
August Woman's Home CompanionQuaker OatsThat Million Dollar Boy of Yours
October 15Collier'sSchenley Distilleries'If You Have a Weather Eye for Real Pleasure...' (Portrait of Skipper)
December 1MacLean'sParker Pens
December 24Collier'sSchenley Distilleries'Have You These Features...?' (Man Writing Up Christmas List)

1939 Norman Rockwell Advertisements

January 28Collier's

Schenley Distilleries (Cream of Kentucky Bourbon)

'If You're This Type, Flash the Man Behind the Counter.' (Head of Telegraph Operator)
February 25Collier'sSchenley Distilleries If You're This Type, Note the Popular Request for Kentucky's Double-Rich Straight Bourbon (Drum Major)
March 18Collier'sSchenley Distilleries'A Good Catch Phrase to Use...' (Man Weighing Brook Trout)
April 22Collier's
MayLadies Home Journal
May 20Collier'sSchenley Distilleries'Have You These Features...?' (Portrait of Man Eating Drumstick)
June 3Liberty
June 10Liberty
June 17Collier'sGeneral Motors'Just a Minute, Young Feller... I'll Figure the Finance Costs Myself'
June 17Saturday Evening Post
June 19Life
July 22Collier'sSchenley Distilleries'If You Have This Commanding Character...' 'Are You This Type...Full of Eager Energy.' (Man Reading Vacation Pamphlet)
AugustAmericanGeneral Motors'Just a Minute, Young Feller... I'll Figure the Finance Costs Myself'
August 12Collier'sSchenley Distilleries'Have You These Features of a Discerning Type?' (Portrait of a Man with Blindfold)
August 26LibertySchenley Distilleries'If You Have This Happy Nature...' (Man Holding Mint Julep)
September 9Collier'sSchenley Distilleries'If You Have This Happy Nature...' (Man Holding Mint Julep)
October 31LibertySchenley Distilleries'If You Are the Type Bound to Go Places' (Man Studying Train Ticket)
November 9Collier'sSchenley Distilleries'If You Are the Type Bound to Go Places...' (Man Studying Train Ticket)
November 18LibertySchenley Distilleries'If You're This Highspirited, Vivacious Type...' (Cheering Football Fan)
December 2Collier'sSchenley Distilleries'If You're This Highspirited, Vivacious Type...' (Cheering Football Fan)
December 23Collier'sSchenley Distilleries 'A Grand Present to Give, A Grand Present to Receive' (Portrait of Man with Christmas Gift)
December 23Liberty

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  • Remember to check back often.

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    Do you have a personal story about this painting? Do you know the model personally? Do you have a different take on the commentary?

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    Norman Rockwell Quotes:


    I'll never have enough time to paint all the pictures I'd like to.

    No man with a conscience can just bat out illustrations. He's got to put all his talent and feeling into them!

    Some people have been kind enough to call me a fine artist. I've always called myself an illustrator. I'm not sure what the difference is. All I know is that whatever type of work I do, I try to give it my very best. Art has been my life.

    Right from the beginning, I always strived to capture everything I saw as completely as possible.

    The secret to so many artists living so long is that every painting is a new adventure. So, you see, they're always looking ahead to something new and exciting. The secret is not to look back.

    I can take a lot of pats on the back. I love it when I get admiring letters from people. And, of course, I'd love it if the critics would notice me, too.

    You must first spend some time getting your model to relax. Then you'll get a natural expression.

    More at BrainyQuote.

    Rockwell Favorites

    Doctor and the Doll
    Buy it from Art.com - Click to Buy
    Doctor and the Doll
    Santa at His Desk
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    Santa at His Desk
    Before the Shot
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    Before the Shot
    Game Called Because of Rain
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    Game Called Because of Rain (Three Umpires)
    Freedom of Speech
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    Freedom of Speech
    Freedom from Want
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    Freedom from Want
    No Swimming
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    No Swimming
    The Runaway
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    The Runaway
    Girl at the Mirror
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    Girl at the Mirror
    Tattoo Artist
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    Tattoo Artist
    Puppy Love
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    Puppy Love
    (Little Spooners)

    Norman Rockwell Christmas and Norman Rockwell Thanksgiving Galleries are open.

    Norman Rockwell's painting, A Drum for Tommy or Santa with Drum, appeared on the cover of The Country Gentleman on 12/17/1921
    Norman Rockwell Santa Claus
    Gallery is open!







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