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Norman Rockwell Advertising Art: 1960 to 1964

Complete List - 1960 Through 1964


Norman Rockwell advertising artwork was published hundreds of times over the years.

Norman Rockwell's prowess at touching his viewer's emotions was prized not only by magazine art editors, but also by advertisers.

Rockwell's advertising career started in 1914 with a Heinz ad in the Boy Scout Handbook and ended 64 years later in 1976 with Lancaster Turkeys. There may be later published advertising art, but I have been unable to find any.

Massachusetts Mutual was the major Rockwell advertiser of this period. Rockwell picked up Skippy during this time.

Scan the list and see how many you recognize.

Want more Rockwell advertisements?

The list of Norman Rockwell advertising art covers several pages.

The list has been split into parts based on the year the Norman Rockwell advertisement was published. The reason is for better organization and better readability.

Please see the Norman Rockwell advertisement artwork on the following pages.

Advertising Overview and 1914 - 1919 Rockwell advertisements,
1920 - 1924 Norman Rockwell advertising art,
1925 - 1929 Norman Rockwell advertising art,
1930 - 1934 Rockwell advertising art,
1935 - 1939 Rockwell advertising art,
1940 - 1944 Rockwell advertising art,
1945 - 1949 Rockwell advertising art,
1950 - 1954 Rockwell advertising art,
1955 - 1959 Rockwell advertising art,
1960 - 1964 Rockwell advertising art,
1965 - 1976 Rockwell advertising art

Feel free to look around.

Norman Rockwell's Advertising Artwork

Each clickable link will connect you to the page dedicated to that particular Norman Rockwell illustration. Each page features a scan and commentary. Enjoy.

1960 Norman Rockwell Advertisements

JanuaryLadies Home Journal
January 11TimeMassachusetts Mutual Life Insurance CompanyDoll Lullaby
January 30Saturday Evening PostMassachusetts Mutual Life Insurance CompanyDoll Lullaby
February 22Saturday Evening PostMassachusetts Mutual Life Insurance CompanyTeenager Studying
February 29TimeMassachusetts Mutual Life Insurance CompanySpace Ship
March 26Saturday Evening PostMassachusetts Mutual Life Insurance CompanySpace Ship
May 14Saturday Evening PostMassachusetts Mutual Life Insurance CompanyThe Newlyweds
June 18Saturday Evening PostMassachusetts Mutual Life Insurance CompanyBoy and Dad on Dock
June 27NewsweekMassachusetts Mutual Life Insurance CompanyBoy and Dad on Dock
July 11TimeMassachusetts Mutual Life Insurance CompanyJuvenile Cowboy
September 12Time Massachusetts Mutual Life Insurance CompanyAgent's Prestige
October 1Saturday Evening PostMassachusetts Mutual Life Insurance CompanyAgent's Prestige
November 5Saturday Evening PostMassachusetts Mutual Life Insurance CompanyNorman Rockwell in a Voting Booth
November 14Life
December 12Life
December 20Literary Digest
December 20LookMovie: Cinderfella (Portrait of Jerry Lewis)

1961 Norman Rockwell Advertisements

January 13TimeMassachusetts Mutual Life Insurance CompanyBoy with Barbell
January 27Saturday Evening PostMassachusetts Mutual Life Insurance CompanyPaying Family Bills
February 4Saturday Evening PostMassachusetts Mutual Life Insurance CompanyBoy With Barbell
March 11Saturday Evening PostMassachusetts Mutual Life Insurance CompanyDog's Bath
April 14Saturday Evening PostMassachusetts Mutual Life Insurance CompanyDaughter Welcoming Father
May 26TimeMassachusetts Mutual Life Insurance CompanyHigh School Graduate
June 30TimeMassachusetts Mutual Life Insurance CompanyTrading Post
July 22Saturday Evening PostMassachusetts MutualTrading Post
August 11TimeMassachusetts Mutual Life Insurance CompanyBoys Fishing
September 16Saturday Evening PostMassachusetts Mutual Life Insurance CompanyFootball Hero
October 6Saturday Evening PostMassachusetts Mutual Life Insurance CompanyCookout
October 28Saturday Evening PostMassachusetts Mutual
December 23Saturday Evening Post

1962 Norman Rockwell Advertisements

JanuaryMcCall's
JanuaryMcCall's
February 9TimeMassachusetts Mutual Life Insurance CompanyMidnight Oil
March 24Saturday Evening PostMassachusetts Mutual Life Insurance CompanyWelcome Mat
May 4TimeMassachusetts Mutual Life Insurance CompanyPlanning Estate
June 11NewsweekMassachusetts Mutual Life Insurance CompanyPlanting the Garden
July 14Saturday Evening PostMassachusetts MutualPlanting the Garden
July 27Saturday Evening PostMassachusetts Mutual Life Insurance CompanyGrandfather Wheeling Baby
September 8Saturday Evening Post
September 14TimeMassachusetts Mutual Life Insurance CompanyFamily Picnic
September 15Saturday Evening PostMassachusetts Mutual Life Insurance CompanyFamily Picnic
OctoberTimeMassachusetts Mutual Life Insurance CompanyThe Best Brains
October 5TimeMassachusetts Mutual Life Insurance CompanyThe Best Brains
October 6Saturday Evening PostMassachusetts MutualFamily Picnic
November 16TimeMassachusetts Mutual Life Insurance CompanyThanksgiving
November 19NewsweekMassachusetts MutualThanksgiving

1963 Norman Rockwell Advertisements

January 11TimeMassachusetts Mutual Life Insurance CompanyDinner Jacket
January 18TimeMassachusetts Mutual Life Insurance CompanyDinner Jacket
February 15TimeMassachusetts Mutual Life Insurance CompanyDinosaur
MarchEsquire
March 8TimeAmerican National Red CrossThe Red Cross,'...An Opportunity, and an Obligation' (Portrait of John F Kennedy)
March 23Saturday Evening PostRock of AgesIn Loving Memory (The Designer of Memorials)
March 23Saturday Evening Post
May 3TimeMassachusetts Mutual Life Insurance CompanyRetirement
April 15NewsweekMassachusetts Mutual Life Insurance CompanyEaster
May 11Saturday Evening PostMassachusetts Mutual Life Insurance CompanyRetirement
May 18Saturday Evening Post
JuneLadies Home JournalSkippyWhispering Sweepstakes 'Skippy tastes just like fresh-roasted peanuts.'
JuneLadies Home JournalSkippyWhispering Sweepstakes 'Skippy stays fresh because only Skippy takes out the stalemakers.'
JuneLadies Home JournalSkippyWhispering Sweepstakes 'Skippy spreads so smooth and easy.'
JuneLadies Home JournalSkippyWhispering Sweepstakes (Boy holding Peanut Butter Jar)
June 1NewsweekMassachusetts Mutual Life Insurance CompanyMother's Birthday
July 12TimeMassachusetts Mutual Life Insurance CompanyThe Specialist
September 6Life
September 20TimeMassachusetts Mutual Life Insurance CompanyIs There A Best Year 1923 to 1963 (Composite of Six: Marriage, Becoming Parents, Son's Footbal Game, Son's Graduation, Son's Wedding and Retirement Cruise)

1964 Norman Rockwell Advertisements

March 14Saturday Evening Post
April 25Saturday Evening Post
August 14LifeSearsFirst Day of School
NovemberMcCall's

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  • Remember to check back often.

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    Norman Rockwell Quotes:


    I'll never have enough time to paint all the pictures I'd like to.

    No man with a conscience can just bat out illustrations. He's got to put all his talent and feeling into them!

    Some people have been kind enough to call me a fine artist. I've always called myself an illustrator. I'm not sure what the difference is. All I know is that whatever type of work I do, I try to give it my very best. Art has been my life.

    Right from the beginning, I always strived to capture everything I saw as completely as possible.

    The secret to so many artists living so long is that every painting is a new adventure. So, you see, they're always looking ahead to something new and exciting. The secret is not to look back.

    I can take a lot of pats on the back. I love it when I get admiring letters from people. And, of course, I'd love it if the critics would notice me, too.

    You must first spend some time getting your model to relax. Then you'll get a natural expression.

    More at BrainyQuote.

    Rockwell Favorites

    Doctor and the Doll
    Buy it from Art.com - Click to Buy
    Doctor and the Doll
    Santa at His Desk
    Buy it from Art.com - Click to Buy
    Santa at His Desk
    Before the Shot
    Buy it from Art.com - Click to Buy
    Before the Shot
    Game Called Because of Rain
    Buy it from Art.com - Click to Buy
    Game Called Because of Rain (Three Umpires)
    Freedom of Speech
    Buy it from Art.com - Click to Buy
    Freedom of Speech
    Freedom from Want
    Buy it from Art.com - Click to Buy
    Freedom from Want
    No Swimming
    Buy it from Art.com - Click to Buy
    No Swimming
    The Runaway
    Buy it from Art.com - Click to Buy
    The Runaway
    Girl at the Mirror
    Buy it from Art.com - Click to Buy
    Girl at the Mirror
    Tattoo Artist
    Buy it from Art.com - Click to Buy
    Tattoo Artist
    Puppy Love
    Buy it from Art.com - Click to Buy
    Puppy Love
    (Little Spooners)

    Norman Rockwell Christmas and Norman Rockwell Thanksgiving Galleries are open.

    Norman Rockwell's painting, A Drum for Tommy or Santa with Drum, appeared on the cover of The Country Gentleman on 12/17/1921
    Norman Rockwell Santa Claus
    Gallery is open!







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